Get the Perfect Fetish-Look with our Personal Shopping Experience

Honour Waterloo Independent retailer winners

Our flagship store in Waterloo has been a gem in the London fetish community. Not only celebrating 25 years of service on the Lower Marsh, but our Waterloo store won the local independent retailer award, making the past year a special one for us. Now a year has gone by and the older we get the further we grow. Which is why, it is to our delight to announce the launched of our new personal shopping experience.

Honour- Waterloo Shop

Honour- Waterloo Shop

The Waterloo store is offering a Saturday personal shopper experience between the hours of 10.30am to 12.30pm. Sessions can be booked up for an hour when a member of our team will be able to assist in finding your perfect fetish attire; after all we are in the business of turning your fantasies into reality.

So, never been down to the Waterloo store? Need advice on shoes, latex, PVC or bondage? Then book to get your expert advice on all the latest fetish styles and inspirations. To arrange your appointment call our Waterloo store on 0207 401 8219 for an appointment (subject to availability).

Honour Personal Shopping

If you would also like to see us win the local independent retailer of the year again and have a chance to win a £100 spending spree with us, make sure to cast your vote on the We are Waterloo website. Voting ends at midnight on July 31st, 2015. </>

Celebrities vs Fetish Models: Who Wears Latex Better?

It’s everywhere; in new music videos, on red carpets and now from fetish stores to front pages of magazines. Recently we’ve seen the rising popularity of a material we as a community hold very near and dear to our hearts, Latex.

Latex clothing is more than a fashion statement in the fetish community; it is a way of life and expression of sexual freedom. Of course there is a difference between the fashion latex we find high profile celebrities covered in to the latex we like to don in the club and in the bedroom. It’s great to see that the mainstream have come to feel comfortable in a material that has been previously seen as ‘seedy’ and ‘oversexualised’. With sexuality now recently freely being expressed and accepted, it looks to us that people are more open to ideas that would have previously never have been considered. We wonder, does seeing your favourite popstar in a latex catsuit inspire you to look further into this explicit world of fetish?

Perry Edwards in Latex last week in a performance at G-A-Y

Perry Edwards in Latex last week in a performance at G-A-Y

Has latex well and truly infiltrated the fashion world? With more and more high profile stars wearing latex garments will it become a staple in the high streets, or is this just a fad? If you look the outfits worn lately by massive pop icons, they have now adopted the fashion material as their own. From Lady Gaga to Rihanna, Katy Perry to now Kim Kardashian, the reigning queen of Latex.

We can easily compare them to our favourite fetish models i.e. Sister Sinister and Psylocke, and not to be biased we think they rock it better! So we’ve examined the recent latex looks and put together a latex celebrity death match between our favourite fetish models. Now we want to know, who does it better? Our femme fatales fetish models or the bandwagon jumping celebs, who will probably move onto wearing fish scales next year…

Sister Sinister vs Taylor Swift

Sister Sinister vs Taylor Swift

Sister Sinister vs Taylor Swift

First we have Taylor Swift going up against our girl Sister Sinister. Earlier this month, Taylor Swift debuted her new single ‘Bad Blood’ that was heavily featured with score of A-List friends clad in Latex. Rumours have it she spent over $13000 in Latex at the famous sex shop ‘The Stockroom’ in LA. Taylor, you should have come to us!

Romanie Smith vs Katy Perry

Romanie Smith vs Katy Perry

Romanie Smith vs Katy Perry

Latex Catsuits are the holy grail of all latex clothing, and one pop star that is no stranger to catsuits is none other than Katy Perry, quite fitting if you ask us. Katy has been able to infiltrate many different style catsuits to her worldwide tour and of course has made tight eccentric latex mini dresses her official uniform on red carpets. Fetish models usually don a traditional black latex catsuit, but we put Katy up against a rising star in fetish modelling and no stranger to Honour, Romanie Smith dressed in a skin tight latex black catsuit with red lining details. The difference between these two styles of latex are obvious, one is traditionally fetish and the other is almost theatrical and costume like. This is a great example of the contrast in fetish latex fashion and latex outfits endorsed by celebrities.

Psylocke and Kim Kardashian

Psylocke vs Kim Kardashian Latex

Psylocke vs Kim Kardashian

Kim Kardashian has officially knocked Lady Gaga off her latex loving throne, days after announcing her second pregnancy had attended a party clad in latex, no bump was going to stop her. Currently the muse of Latex designer Atsuko Kudo, the popularity and spotlight of latex can be directly correlated to Kim’s penchant for it recently. Covers of magazines, red carpet appearances and even editorials with Kim glossed in latex, she is truly addicted and we wouldn’t be surprised if we bumped into her at club rub one night! Kim recently shot in a black polo latex dress, not un-similar to our Latex Rubber polo dress. We paired Kim up against Psylocke, the current Miss Fetish Europe who is wearing a similar latex dress however in striking electric blue compared to Kim’s simple black latex look. Though black is a traditional latex fetish colour, fetish styles are not always limited to it. It goes to show that the fetish is about pushing boundaries and standing out in a different way to celebrities.

It’s great that latex is now being appreciated for all its glory, but is the fetish being misappropriated? Comment and share to let us know who does it best, our Fetish Femme Fatales or Latex Fetish Fever stricken celebrities on Facebook or Twitter.

Kinky Jockeys and Stand out Outfits of the Royal Ascot!

Every year we look forward to seeing what outlandish and absolutely fabulous outfits grace the Royal Ascot Ladies Day, with of course a keen eye to spot our favourite outfits that fit more of our taste.
Why just last year in the Daily Mail we spotted a customer of our photographed at the Ladies Day at the St Legers race meeting in Doncaster. Decked out in our phenomenal Cherry Belle Sweetheart dress which well and truly stole the show! The traditional has been replaced with a new normal, with people displaying their tattoos and experimenting with less traditional style choices to the annual affair, with latex being a firm equestrian day wear choice!


Cherry Belle Fever at the Races!

Cherry Belle Fever at the Races!
















So this year we put our binoculars on and searched for our favourite fetish inspired Ladies Day outfit and low and behold did we come across a few gems.
We spotted some sexy dominatrix inspired outfits; who we have donned as our ‘kinky jockeys’. Pairing their corsets with vintage styled steampunk skirts and knee high boots, with whips we are sure are not meant for the horsies! Get the look here.



Dominatrix Jockey inspired Ladies day spotted at Royal Ascot.

Dominatrix Jockey inspired Ladies day spotted at Royal Ascot.

















There were a few more favourite alternative looks that where displayed at this year’s Ascot:




A Gothic take on the traditional Ascot attire.

A Gothic take on the traditional Ascot attire.















A firm favourite of the Queen herself.

A firm favourite of the Queen herself.


















Lady Gaga would be impressed!

Lady Gaga would be impressed!



















We are glad to see that people are now pushing the boundaries in their style choices for what are more traditional events and we hope to see these choices evolve over the coming years, who know the Queen may be getting her outfit from Honour for the next Ascot!



Fetish Fashion in Brazil

HNR Brazil Final
We here at Honour are lucky enough to get to speak to interesting people from all over the world, who love all things Fetish and Kink. Recently we spoke a local Brazilian Kinkster, Verena, about Fetish, Rubber and funny stories…………….

Q:  Verena, how did you get into owning a Fetish Fashion store in Brazil?

A: I was a shoe designer of many brands in Brazil for almost 19 years. Suddenly, I found out that I wasn’t happy that way. I thought that I should do something that would make me and my friends happy. So I decided to launch a Concept Xshop, this is the place where people feel comfortable to make their fantasy come true.

Q: Brazil, that’s a pretty cool place. What’s it’s like selling Fetish Fashion there?

A: It is a lovely place. People here are not so open as the europeans are. But the ones who like fetish, know exactly what they want. This is why I chose to sell latex clothing in my store, it’s also my own fetish and almost impossible to find here in Brazil.

Q: Brazil is obviously very famous around the world for Carnival, would you have any advice for people who are shopping for costume or outfits for Carnival, especially first timers.

A: Brazil is a big country and Carnival here is different from state to state. If you go to Rio de Janeiro (place where I was born) you should wear shorts to Carnival street parties and a type of nice fantasy costume to Santa Teresa, it´s a neighborhood that has the best Carnival street party ever, in my opinion. If you go to Salvador, you´ll need an Abada to go on the eletric trios. In Pernambuca, it´s better to use skirts and light clothes. Latex is out of the question for Carnival, unless you use mini skirts and shorts, because the weather is like 40° in summer. Here in SP, the Carnival street parties are getting a ride on the parties that people do in Rio de Janeiro, so if you enjoy fetish fantasy, you should come over and see what we got here in Just Lust I´ll give all the assistance you need ;)………

Q: Do you have any funny stories you are willing to share with us about your experiences selling Fetish Fashion?

A: There was a lady that came at the end of january, it seemed like she was just looking. I thought that she wasn’t going to buy anything, but still gave some assistance. She began to talk to me about Pernambuco Carnival etc and I showed her some simple fantasie outfits, she asked about the outfit that she was looking at, it was a lovely piece of latex clothing ( they stay in a special part of the store), I explained a bit about latex clothing, we went upstairs so she could try on a few items, and she got stuck in a dress and began to laugh so much that I wasn’t able to help her. After about 10 min of laughing without stopping we managed to get her out of the dress. She ended up buying the dress because she liked the fact she got stuck in it. LOL

Q: What is your favorite fashion Item that you stock that comes from Honour?

A:The Cherry Sweetheart dress. I just love this dress, also the Penelope Peplum dress(these are both best sellers here). But, there are so many to choose from it’s hard to have a favourite.

Just before posting this article we hear that Verena might be coming over to London in September for Fetish week. We here at Honour hope she does, so we can meet her and shake her hand for being a leader in the fetish community in Brazil.

Whats your favourite dress or item from the store.

Tweet us at: or leave a comment on our FB page, either way we would love to hear from you.

Team Honour

Vote Honour, for an ‘Honourable Government!’

Union Jack2

With the upcoming election on the horizon, we thought we’d put our name into the hat for consideration! We hope to strive for a better Government and a better nation for all, the ‘Honour Way’. A vote for Honour is a vote for nationwide dungeons everywhere! A vote for Honour is a vote for better latex care! And most importantly a vote for Honour is a vote for sexual liberation! Here is our mandate for the policies we hope to see take place in the new government, to help achieve an ‘Honourable Government’.

We all like to bust politician’s balls and maybe it will do the country good if their balls were regularly busted! We will guarantee that all deserving MP’s will receive mandatory ball busting sessions. We will ensure a coalition contortion, with the help from committee mandates such as the ‘Cock and Ball Strap Initiative’ and the ‘Cock Cage Inquisition’ .
We are proposing that there should be a complete cut on tax on all things latex; we are calling for a RUBBER REFERENDUM! Second skin lovers everywhere; we will fight with the ferocity of a kinkster trying to get into their favourite tight rubber catsuit without a spot of talc! We shall also impose emergency sanctions for the commissioning of the National Latex Care Services, leaving no spot of latex un-shined!


We would avoid another double dip recession, by imposing a mandatory double ended dildo policy… Double ended dildo’s for everyone! Our opponents have failed to see the logic in this, and that in its self is worrying…



We will announce our own special army, uniformed in Honour’s best army latex, patrolling the country to help give those who want it, a spanking! Armed with all the necessary tools, HRH BDSM Army will be at the forefront of the flogging frontier! Equipped with spankers, paddles and clamps ready to liberate ‘doms’ and ‘subs’ everywhere!



A mandatory policy will be put in place to ensure that Party Whips will be equipped with whips at all time! Let’s whip this government (literally) back into shape.


We are sure these policies will turn the nation around, for a spanking, a brighter day, a kinkier tomorrow! Honour, the party that will whip this country back into shape!

Loving Politics

With the UK General Elections less than 24hrs away, we’ve found a post that applied to both Dildos and Politics on imgur, it tickled our fancy so much, we couldn’t help but share it with you.

Dissatisfaction is at a new high with Conservatives, Labour and the Lib Dems. The public are done with being bent over and screwed by no party representing them. The British people want to feel some pleasure trickle down from the Government. To have some spice added into their political life a one-party majority looks to be unlikely and new characters have entered the fray; the SNP, Green Party and UKIP. The authentic Nicola Sturgeon has given politics some new flair, articulate and passionate – likely to liven up any debate and leave her opponents a soggy mess. The Greens; ethical, with sustainable energy, a greater emphasis on community and personal relationships. UKIP; quite scary – not sure if it’s really real the first time you see it. Unlikely to grant real gratification. Conservatives, they’ll hold back on all the fancy stuff – you get the bare bones and don’t pay much, ultimately they leave you underwhelmed and sad. Labour has all the bells and whistles, but do we really think they can give the British people the pleasure they crave? Hell yes they’re tough enough!

One thing unites these parties together. When in Government, whoever it is, they are going to f**k you. It just depends on what kind of f*****g you prefer.

which prick are you voting for?

which prick are you voting for?

Wasteland’s First Party of 2015


Wasteland’s First Party of 2015

If you dare to be different, if you are without prejudice, if you live on the edge, if exploring your wildest fantasies makes you tick, then join the wildest party on earth – Wasteland!

Europe’s most notorious adult playground where the fetish lifestyle is celebrated and applauded is throwing its first party of the year in Amsterdam this April.

Event Details

  • Date: Saturday April 11th
  • Venue: North Sea Venue
  • Address: Hemkade 48
  • City: Amsterdam / Zaandam
  • Time: 22.00 till 06.00 hour
  • Tickets: 49,50 Euro (Presale ex. fee)

LOCATION: Four dance floors, Six stages, Smoking area, Restaurant, Lounge, Relax area, First aid, Fully equipped dungeon and more.

DJs: Sjeazy Pearl | Dennis Ruyer | Lucien Foort | Bramsterdam & Big General | Ikus | Fabio White (IT) | Aiscream | MayDay | Jody Bernal | Fajah Lourens | and many more.

SHOWS: Fashion Show by Pandora Deluxe (UK) | House of Ratchet | Mirrors (BE) | Go-Go Fuckers | Andromeda Circus (UK) | Mr. & Mrs. Pumpkin | Phil the Fetish Dwarf (UK) | Leila Koeckenberger (BE) | Wicked Fascinations (UK) | Cynth Icorn (UK) | Arabella (UK) and much more.

VISUALS: Kabinet Azar | Run Paint Run | V-Tox | Erwin Olaf | Erwin Venema and more.

BUS SERVICE: We provide a shuttle bus service between Amsterdam city centre and the venue.

DRESS CODE: Wasteland has a strict dress code. Guests are to expose creativity and fantasy with their outfits.

Uniforms, Leather, Metal, Plastic, Rubber, Fetish-Burlesque, Fetish Glamour, Body Art, Fetish Animal, Cross-Dress, Medical, Fetish-Goth, Fetish Steam-Punk, Baroque. (Casual Street Wear and Combat Army uniforms are NOT allowed.)


The dress code is vigorously checked by the Doorbitches. The door is actually the place where playing begins. There are no ticket refunds if the dress code is not adhered to.

Bra-vellous: Honour Catwalk Video

Enter bikini heaven with the super sexy sets displayed in these catwalk videos. All the outfits topped off with eye-catching bra tops in luxurious latex and provocative PVC. So sit back and watch our models bring these outfits to life as they proudly show off some skin in sultry style.

Latex Polka Polly Bra and Latex Polka Frill Polly Knix – Be brazen in this black rubber bikini bra with a polka dot ruffle trim at the front, a halter neck strap and adjustable clip fastenings at the back. This couples with these ravishing retro-inspired black and white high-waisted knickers featuring polka-dot print ruffles at the sides which exude sass and style. These are essentials to add to your saucy collection

PVC Fantasy Bra and PVC Daisy Dukes – The fantasy bra is underwired and padded for maximum ‘push up’ coupled with this very sexy underwear! Really show off your pins in these titillating tight daisy duke styled PVC shorts. Cut for a perfect fit and stitched in quality PVC, come on now really show off those assets!

Latex Black Kitty Bra, Latex Cruella Girdle and Rubber G-String – Edgy style at its kinkiest! This gorgeous cross strapped black latex bra really heats things up, matched with a wickedly hot black latex girdle which features stripped rubber contours and four thick straps to attach suspender clips and adjusters. This all topped off with a simple rubber G-string, elasticated at the waist – perfect under any outfit.

Latex Photoshoot Behind The Scenes With Fetish Model Fatal Femme

Latex Photoshoot Behind The Scenes…

Today, I’m going to take you behind the scenes on my recent latex photoshoot in London! Before we get onto the main blog here’s some pre-shoot prep and packing images from my phone.

I spend a few hours the night before a shoot deciding what shoes and boots to take, what stockings, what tights, what lingerie, make-up, hair products and God knows what else.

When you’re styling your own photoshoot there is A LOT to take in and prep for, especially when it’s with latex because you want to ensure that you have nothing on your body that will cause the latex to mark, stain or rip.

Luckily for me, I really enjoy doing all of it and I’m also super organised so I have it down to a very fine art 😉 It’s almost like some sort of military fetish operation.

Awaiting the arrival of the postman a few hours before you are due on a shoot is always tense. Will he arrive on time? Even though he’s meant to arrive by 1?

I’m sure we’ve all been there! It’s even more fun when you’re sat preparing yourself for a photoshoot, half way through doing your hair and make-up with your post-hot-roller hair going in all directions, backcombed into oblivion.

Low and behold the postman pulls up in his van and you dart down the stairs as quickly as you can. You fling the door open, the postman is standing there quite cheery and pleased with himself that he made it in time.

He tells me “sometimes we don’t tend to come out till 12:30pm for 1pm deliveries.” Oh, really?
Well, I told him: “I sure am glad you came earlier today!”

I just love knowing that he’s standing there clutching a parcel full of Honour Latex clothing delights to be worn on a latex photoshoot and hasn’t got a clue! 😀

Signing my name and grabbing the parcel I can’t wait to unwrap it and see the latex goodies inside, so I take out each item and do a quick trying on!

However, I end up in quite a fluster and before you know it I’m a hot sweaty mess and smelling of latex LOL. I’m always eager to try everything to make sure it fits! There’s Nothing worse than getting on a shoot and not knowing if the items you bring actually fit you.

makeup forever makeupartist fatal femme fetish model eyes pale alternative model sg hopeful

Pre shoot prep! Make-up time and rollers in!

Luckily, I decide to opt for some comfortable footwear for my journey to my shoot today: Dr Marten boots.

My shoot took place at a well-known London building, around it and outside it but on my way there I decided to have a quick stop off at West Ham station to go to one of my favourite quirky cafés for a quick pre-shoot breakfast: the Rial Lifestyle Café.

Once I arrive, the photographer is someone I haven’t worked with before which is always quite a gamble. So, on arrival, we walk to the location carrying our luggage with us. Oh the glamour! No slaves for me today to help me out and assist!

Once we arrive we soon realise we didn’t pick the best day, a gig was on that evening and there were loads of people about. It
wouldn’t have been too bad because it was just latex, but we still might have been kicked out the grounds.

I change in the toilets into some sexy lingerie, stockings and Christian Louboutin heels and begin to shoot around the the outside of the building.

I keep having to rush to take a cardigan on and off to try to disguise what we’re doing! But we soon gain an audience of cheeky men who can’t help but get a good viewing spot and watch from close by. Good job I’m an exhibitionist type and not shy! 😉

Sadly, we have to keep moving on as we keep coming close to security guards, so we move further down the grounds to a quiet spot, only to have some snooty woman come over to us who was passing by, remarking:
“This is hardly appropriate. It’s a FAMILY AREA!”
Dear me… It’s not like I was naked… It’s pretty much equivalent to a bikini! Besides, this is London darling!

We briefly move down a long winding path and I change back into my Dr Martens, God forbid I mess up my Louboutins. So we find some woodland and begin doing more shooting on very moist ground, still dodging random passers-by!

We do some topless and nude shots and, boom! someone passes again so I have to make a dash to my pile of clothes on the ground, quickly trying to find something to cover me even a little!

This shoot is hardly going to plan, and it soon becomes apparent that I won’t be modelling any latex outside today :(

I scamper about getting dressed fully and we walk to the photographer’s flat (it felt like the longest walk ever, up and down hills and God knows where) we finally arrive and I quickly get my stuff out my case and decide what I’m going to wear this time.

Sadly the photographer wants to finish shooting quite soon, a real shame as I’d set by an entire day for shooting. But we decide on 2 latex outfits from the Honour range.

I decide to wear:
– Latex Rubber Pencil Skirt in black

Honour Latex Pencil Skirt

Honour Latex Pencil Skirt

Combined with:
– Latex Rubber Candy Crossover Top

Honour Latex Crossover Top

Honour Latex Crossover Top

A super cute combo that even makes it look like a dress when worn together and I really love the strap detail on the bra, the cross over design is very flattering. Plus, you can never go wrong with a latex pencil skirt: SO VERSATILE! It can be mix-and-matched with latex AND non latex items.

For my second look, I decided to go for:
– Dynasty Halter Dress

Honour Latex Dynasty Dress

Honour Latex Dynasty Dress

This dress is VA VA VOOM! It hugs your curves incredibly well and shows off your booty amazingly! The halter neck design brings excellent shape to the bust and sets off the dress just perfectly. It also has this stripe print panelling detail in black and white which provides a classy contrast. If you love a pencil dress then you’ll love this garment!


Here’s a little behind the scenes Vine video clip from my phone:

I was super sad not to get time to model the rest of the items I picked, but never fear! I have shoots already planned in which I’ll be modelling Honour items again!

We ended up having to make use of the photographer’s spare room and a blue wall which wasn’t really ideal for a latex photoshoot, but we managed!
We didn’t have the greatest space in the world to work with but, it just goes to prove to you all that you do not need fancy studios to produce good images.

Sadly, with the lack of time and feeling rather rushed, I didn’t feel I achieved what I set out to do, I did however find these two images I liked, so, here they are!:

latex photoshoot honour latex clothing latex fashion fatal femme fetish model domme

Finished image of me in the latex candy crossover top combined with the black latex pencil skirt!

latex photoshoot honour latex clothing latex fashion fatal femme fetish model domme2

Finished image of me in the latex candy crossover top combined with the black latex pencil skirt!

After shooting was finished, it was now time to pack up and get dressed and make my way home! Till next time…

Fatal Femme

Did you miss my intro blog? Read it here!:

Find me:




Men In Heels

Men Heels Banner

Girls have fought for years to have equal opportunities with men, so now it’s time for the boys to fight back and demand equal rights with women when it comes to fashion. Yes, we’re now in competition with our men as they’re strutting and sashaying their stuff along the sidewalk in none other than a gorgeous pair of Jimmy Choos. And who can blame them? A heel can magically lift a derrière, add height to a frame and add proportion to a shiny jean in a blink of an eye.

So when we came across Rylan Clark, the flamboyant singer, TV personality and model wearing a fabulous pair of silver crunch boots with a 6′ heel and 1 ½’ platform from Honour, we jumped for joy and had to spread the sexy word that heels for men are well and truly back!


 When asking a stylist from Honour why this killer heel look has become so popular amongst men he said, “With heels, it’s a power thing. You’re higher than everybody else. You make more sound. You walk in a different way. It makes your legs look better. It makes you feel strong and confident.”

It’s no word of a lie that this new fashion is all the rage. Gay men and transvestites have been wearing heels for years, but it’s now all about heels for straight men. Here at Honour we believe that men, like women should celebrate how they look and feel in high heels. This is why we stock shoes up to a size 10 and have an array of different styles and sizes for each man’s taste and pleasure. With such a beautiful collection of footwear, you can take your pick from our eye-catching range of stilettos, court heels and stunning ankle, knee and thigh length heeled boots.

Image 1 

It’s time to step up and get ready for the hottest male fashion trend of 2014. Already storming the catwalk and hitting the celebrity circle, allow yourself to experience how powerful, sexy and confident you’ll feel the second you slide on a pair of killer heels, only at Honour.